Bajaj Finserv Atom

ATOM is an atypical B-school competition where students use scenario planning and design thinking to create a disruptive solution for the future. Consumers are changing, as are the ways in which they buy and use financial services and products. The ATOM un-case study program offers a chance to peek in the future and be ready today with tomorrow in mind. The idea is to predict the direction of the financial products and services sector for an open banking era, and create solutions for citizens of the future. The experienced stalwarts of the industry are looking for a fresh set of eyes and a re-imagined future. So, students can come up with that BIG IDEA which is destined to lead the change rather than just follow it. We look forward to future-focused, transformational ideas about product innovation, service Innovation, process innovation and beyond