Calzaturificio Casadei s.p.a

Casadei was founded in 1958,in a small workshop in San Mauro Pascoli, where Quinto and Flora Casadei created the first collection of sandals designed for tourists holidaying on the Italian Riviera. It was the time of the economic boom and the Made-in-Italy miracle. In just ten years, the workshop was transformed into a small, highly specialized footwear business which exported its products to Germany and the USA. During the Seventies, its growth continued with the first advertising campaigns, exports to Japan and the opening, in 1977, of its first single-brand store in Brussels. The Eighties, instead, saw consolidation of the brand on international markets including, first and foremost, the Middle East. 1994 was the most difficult yet important year: it represented a passage of rite between one generation and the next when Cesare Cadei, Quinto and Flora son, joined the company as its creative director. Cesares strength was his all-round vision of the company, thanks to know-how a...