Corphel, Inc. / Sophias Bread & Pastries

From a family of home grown bakeshop hailing in Cebu, Neil and Ophelia carved out their own brand and named after their daughter-Sophia. The operations growth is now in 35 branches including outlets and stalls in, Cebu, Leyte, Negros, Samar and Mindanao area. In order to stand out from any local and major bakery, Sophias personalized its looks through a complete make-over and an eye-catching bakery design. An identity based on the colors pink and brown that gives the brand an authentic feel. The playful colors challenges consumers in the store and on the streets to get in on the action and buy some freshly baked high quality breads and pastries. Sophias is the bakeshop that was designed meeting the needs of the young, hip and the cool. The new look communicates a modern specialty bakery feel, emphasizing the products and conveying a greater sense of freshness. Sophias is happier to see you enjoying your bread and favorite sweet treats