Emperors New Clothes

Richard Wheeler, founder of Emperors New Clothes, believes that tee shirts, more so than any other clothing, provide their wearers the perfect canvas for self expression. Our collection of fans seems to agree. From Celebrities to Supermodels, politicos to socialites, hundreds of thousands of our shirts can be found on the backs of tastemakers, worldwide. Featured in British GQ, Fader, and Vanity Fair amongst others, Emperors New Clothes has tapped into the phsyce of todays youth, providing them with tastefully cool means for expression. Born as the canvas for expression of an artist turned designer turned models agent, the playful Please Dont Feed The Models began showing up on the red carpet, on television shows and magazines, worldwide. Since that fateful shirts emergence, such notables as Jessica Alba, Kim Kardashian and Ryan Seacrest have been caught in the media wearing our shirts. Even Prince Williams crowd seems to have picked up the trend! To meet our even increas...