Formation (acquired by BCG)

Formation empowers companies to achieve true 1:1 personalization at enterprise scale. We use artificial intelligence (AI) and machine learning (ML) to continue learning about customer preferences, analyzing their interactions and fine-tuning of offers across digital and physical channels. Formations proprietary platform leverages continual insights into each customer interaction to make subsequent offers smarter and more effective. This approach enables brands to create and deliver unique customer experiences that drive business results and foster deeper relationships with their customers. Our solution helps marketing teams become more efficient and effective in engaging and retaining customers, with proven results for increasing incremental revenue...

Formation (acquired by bcg) operates in the Software development industry.

Formation (acquired by bcg)'s revenue is 11m - 100m

Formation (acquired by bcg) has 11 - 50 employees.