
“The quality and coverage of B2B contact database are very impressive...”
Mark J.
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Frame Consulting is a research-based consulting firm that uncovers deep consumer insights and helps its clients leverage those insights to develop and implement effective marketing and communication strategies. Frame is the exclusive local partner to Olson Zaltman Associates in Mexico and Central America. We use the Zaltman Metaphor Elicitation Technique (ZMET) to dig deeply into consumers thoughts and feelings. ZMET is a proprietary (US patent No. 5436830) insight development tool developed by Professor Gerald Zaltman of the Harvard Business School. ZMET is based on the latest scientific understanding of how the mind works derived from cognitive and clinical psychology, cognitive...
Insights,deep metaphors,archetypes,brand strategy,brand narratives,co-creation,social psicology,marketing strategy,consumer toughts & feelings,zmet interviews,and qualitative investigation
Frame consulting sc operates in the Market research industry.
Frame consulting sc's revenue is 11m - 100m
Frame consulting sc has 11 - 50 employees.
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