i love it

Welcome to i love it (ili for short). At i love it, we believe that the people who genuinely love a brand will be its best ever salespeople. Thats why we created a recommendation-led shopping app curated by AI, but founded on the kind of genuine recommendations that passion alone can generate. i love it is where youll discover and share the trainers that gave you a new personal best, to the moisturiser you just cant live without, and so much more. False advertising and insincere influencing? Thats not our bag. With i love it, regular people get a commission for sharing the stuff they love. Shoppers get the benefit of real experience when they make their choices. What follows is an ecosystem of pure positivity - because when brands make great stuff, theyll naturally rise to the top. It puts influence and rewards in the hands of everyday people, and it makes the world of shopping a much better place. Were on a mission to empower people to do more of what they love, and get reward...