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Institute for Market-based Management

Research Services

Specialities :
Consumer insights
Competitive advantage
Communication management
Market research
And consulting
revenue-icon Revenue
11M - 100M
funding-icon Total Funding
--
size-icon Size
11 - 50

Frequently Asked Questions About Institute for Market-based Management

What does Institute for market-based management do?+

Market-based management does not begin with production and does not end with the market; rather, market orientation is a management philosophy that emanates from the stakeholders of a company and their needs in order to offer real solutions to problems. Market-based management means thinking in terms of competitive and customer advantages, whereby the central point is consistent orientation towards stakeholder benefit. The implementation of this philosophy can only succeed if all corporate divisions (and thus also all employees) think and act in a market-based manner. The IMM (Institute for Market-based Management) aims to use its contributions in research, teaching and...

What are Institute for market-based management's specialties? +

Consumer insights,competitive advantage,communication management,market research,and consulting

What is Institute for market-based management's industry? +

Institute for market-based management operates in the Research services industry.

What is Institute for market-based management's revenue? +

Institute for market-based management's revenue is 11m - 100m

What is Institute for market-based management's company size? +

Institute for market-based management has 11 - 50 employees.

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