Keen Decision Systems

Keen Decision Systems is a high-growth SaaS company that helps enterprise and mid-cap organizations, agencies and other marketing leaders forecast, optimize, and analyze their marketing investments. As the industrys first decision optimization engine rooted in predictive analytics, Keen offers real-time marketing insights to help you learn from what youve spent, pivot based on shifts in the market or market conditions, and forecast the best path to achieve goals. Our AI-driven marketing mix platform unifies channel data and measures the full financial contribution for each. By modeling scenarios, marketers can determine the optimal investment by channel down to the week. Founded...

Marketing & sales investment optimization,linking marketing to financial performance,decision support,decision analytics,software,marketing resource optimization,brand marketing,consumer packaged goods,marketing analytics,and martech

Keen decision systems operates in the Advertising services industry.

Keen decision systems's revenue is 11m - 100m

Keen decision systems has 11 - 50 employees.