Kenny Rogers ROASTERS, Indonesia

In 1991, country singer/songwriter Kenny Rogers ventured into the fast-food business and co-founded Kenny Rogers Roasters with former Kentucky governor John Y. Brown, Jr. Kenny Rogers Roasters opened its first restaurant in Coral Springs, Florida in August 1991. By 1995, the menu had expanded to include turkey, ribs, and various side dishes. The chain eventually grew to over 350 restaurants, including locations in Canada, the Middle East and Asia. The establishment became so well known an entire episode of Seinfeld (The Chicken Roaster) was dedicated to Kramers love of Kenny Rogers Roasters chicken which started after he and Jerry Seinfeld switched apartments due to a bright red neon light shining through Kramers window so he could not sleep. Roasters found itself in competition with Boston Chicken (later Boston Market) and several smaller roasted chicken chains.[5] Kentucky Fried Chicken also introduced a roasted chicken line of products called Rotisserie Gold to compete with Roa...