LAtelier by GroupM

LAtelier is the first specialty luxury communications agency network in Asia, a region thats setting trends and defining style in both fashion and digital communications. With 110+ people in China and a network of 200+ in Asia Pacific, LAtelier is a team of brilliant communication strategists, creative digital thinkers and media experts who are inventing the consumer experiences of tomorrow for the worlds most iconic luxury brands in fashion, beauty, spirits and watches & jewelry. Our ambition is to be the lighthouse of luxury communications globally and create a new benchmark on consumer understanding, breakthrough communications and a data-powered view of the luxury marketing landscape. GroupM Asia Pacific created LAtelier to serve LVMH Group and the Maisons in their vision to invent the customer experience of tomorrow. LAtelier brings together the best of GroupMs and WPPs tools, people and processes, and is WPPs latest example of horizontality in action.