Mentholatum Australasia

Mentholatum was founded by Mr Albert A. Hyde in 1889 in Kansas, USA. Starting out as a small purveyor of soaps and toiletries, Mentholatum grew rapidly to become a global health and wellness company with a strong reputation and emphasis on quality and value. With over 100 years experience supporting peoples health, Mentholatum has become a leader in many categories including topical pain relief, joint health, muscle health as well as skin-care and gut-health. In 1988, the Mentholatum company was acquired by Rohto, a Japanese pharmaceuticals group. Committed to maintaining Mentholatums family values, and preserving its integrity in the pharmaceutical industry, Rohto has been able to drive continued innovation in the Mentholatum group of brands. Rohto is a major player in the Japanese pharmaceutical market with top selling products in the topical pain relief, eyecare and skincare categories. The combined ROHTO group of companies has established operations in 13 major markets, with...