MOVITEX

With its leading brands Balsamik and Daxon, MOVITEX combines a Ready-to-Wear and a Ready-to-Live approach, for men and women who are looking for their own kind of fashion. It celebrates each persons body type, personality, tastes and creativity... Every day, the teams at MOVITEX invent and update an individual fashion look that is free from cliches and dictates. The two brands represent two different styles and ways of living. The young and vibrant Balsamik brand has very quickly positioned itself as leader in the market, appealing to both male and female customers Fashion + Fit + Togetherness... Fashion, not over-fashion. Each season, Daxon renews the elegant styles that have always satisfied its customers, every day and over the years: timeless fashion with a classic feel, favouring comfort and a tailor-made approach. The two brands can also be characterised by two different kinds of Service. Launched in November 2013, Balsamik embraces modern day media and is pi...