Nuremberg Institute for Market Decisions

The Nuremberg Institute for Market Decisions (NIM) is a non-profit research institute at the interface of academia and practice. NIM examines how consumer decisions change due to new technology, societal trends or the application of behavioral science, and what the resulting micro- and macroeconomic impacts are for the market and for society as a whole. A better understanding of consumer decisions and their impacts helps society, businesses, politics, and consumers make better decisions with regard to prosperity for all in the sense of the social-ecological market system. The Nuremberg Institute for Market Decisions is the founder of GfK

Erforschung von konsum- und marktentscheidungen

Nuremberg institute for market decisions operates in the Market research industry.

Nuremberg institute for market decisions's revenue is 11m - 100m

Nuremberg institute for market decisions has 11 - 50 employees.