Pakistan IT Industry Association (P@SHA)

P@SHA - Pakistans sole trade body representing the IT and IT Enabled Services Sector. Pakistan Software Houses Association for IT and ITES (P@SHA) was initiated by a number of software houses in an attempt to create a functional trade association for the IT industry in Pakistan. Aiming to protect the rights of its members; P@SHA lobbied with the government to initiate policies and create an environment that would attract more firms to join the industry. Over the course of the last few years P@SHA has broadened its scope to include other IT enabled services companies such as BPO companies, Call Centers, Animation Companies, Gaming companies, Consulting Companies, System Integrators and Startups etc. Today over 800+ companies are active members of P@SHA. The membership continues to grow as companies begin to comprehend the value of the organization. P@SHA acts as a voice of the industry. Over the years it has dealt with issues that no company could manage single handedly; such as ...