POPAI - Point of Purchase Advertising International

Point of Purchase Advertising International (POPAI) is a global non-profit trade association representing more than 1,400 members in 60 countries and 18 Global Chapters. With more than 75 years of experience, POPAI prides itself on providing maximum value to our members via meaningful original research, intuitive educational opportunities, rewarding and recognizing industry excellence, and fostering networking opportunities that help member companies succeed. POPAI members are legacies, newcomers, and visionaries in the in-store marketing industry. They come from backgrounds such as: advertising agencies, retailers, teaching institutions, research companies, P-O-P producers/manufacturers, brands, and marketers.

Shopper marketing;in-store marketing;marketing at retail;shopper behavior

Popai - point of purchase advertising international's revenue is 11m - 100m

Popai - point of purchase advertising international has 11 - 50 employees.