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Mark J.
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The way consumers shop for credit in the Price Comparison Websites was revolutionised by the introduction of Prequalification technology in 2010. It enabled consumers to make more informed choices before applying for credit. This reduced the number of hard searches on consumers credit files, decreased the number of wasted applications and increased market efficiency. However, the market remains imperfect - Affordability is not understood by consumers - The biggest lenders with the best rates often cant provide certainty - Shadow scorecards create an opaque market for Lenders Were Qualifi and were determined to fix this
Qualifi solutions limited operates in the Financial services industry.
Qualifi solutions limited's revenue is 11m - 100m
Qualifi solutions limited has 11 - 50 employees.
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