Roca Middle East

Over a hundred years of history to become a reference company worldwide, Roca began its activity as a company that made cast iron radiators for domestic heating at its factory in Gava, near Barcelona. After these first radiators, the firm expanded its portfolio with the production of boilers. In 1929, Roca entered the bathroom space by starting the production of baths. Always attentive to the changes in society related to water culture, the main natural resource Roca works with, the company assumed in 1936 the challenge of producing vitreous china bathroom appliances. After that, in 1954 Roca started the production of brassware. In the 80s the Group developed a first step of international expansion, initially based on setting up commercial branches in France and Portugal, and in United Kingdom, Germany and Italy in the 90s, followed by acquisitions of local leading brands and the setting up new factories in Argentina, Morocco, Poland, Russia and China. The turning point of the in...