Safaricom Alpha

Alpha is Safaricoms innovation team. We are a knowledge based, data driven, human centered organisation. Safaricom Alpha exists to find the next J curve that can scale and grow Safaricom, and significantly extend the value of its services in the lives of its customers over the next few decades. Our mission is simple: Disrupt the Business as Usual mentality, and proactively Transform lives by re-imagining the way we engage with users, anticipating the future to create new products and services that will become part of the societal fabric, not just in Kenya, but worldwide. Our Pillars Knowledge Based To anticipate the future and build our products we glean our knowledge from data science, research science and market research We augment data and insights from various sources to not only help us predict the future, but also help us incrementally improve the experiences of our users Human Centered & Delightful Designs We are obsessed by human behaviors and meeting human need...