
“The quality and coverage of B2B contact database are very impressive...”
Mark J.
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+6
Shopper Intelligence is a global quantitative measurement research programme based on shopper interviews, covering all major categories and retailers in one benchmarking process. It provides objective, comparative data on what category shoppers want, and how satisfied they are at a category level in each banner, together with a range of attitude and behavioural metrics. This data is a powerful enhancement to category planning and drives effective joint working between manufacturer and retailers; for a lower level of investment than custom research
Shopper marketing,shopper behaviour,category management,shopper benchmarking,shopper research,shopper insights,quantitative research,shopper tracker reporting,eye tracking,point of purchase,and path to purchase
Shopper intelligence anz operates in the Market research industry.
Shopper intelligence anz's revenue is 11m - 100m
Shopper intelligence anz has 11 - 50 employees.
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