SIMCA - Your Beauty Partner

Our Mission is fueled by Passion, continuous Innovation, and a constant search for New Brands and New Trends to launch in our market. We are the ideal partner for those who want to introduce their brands into the Italian market. For over 60 years, we have been operating in the distribution of beauty products and accessories. We are one of the most important players in this field. Every day, we work to offer the best strategic support in brand development in our market, through the various distribution channels where we are present: drugstores, perfumeries, mass market chains, and fashion stores. We believe that our reliability, professionalism, and fairness can make a difference, along with a constant ethical approach adopted towards all stakeholders. Since the 80s, weve distributed Trim, Credo, and Titania. In 2020, SIMCA partnered with Real Techniques, UKs top and USs second makeup brush brand. In 2023, SIMCA introduced Salon Perfects Sliick to Italy, a leading American hair re...