Smthgood Co

Smthgood is a profit for purpose social commerce platform across mobile app and e commerce site. Asias one of a kind platform, we combine a conscious shopping marketplace with close to 90 (and growing) curated SME brands from Asia and beyond, and a virtual styling, shoppable and gamified Lookbook. With our style quiz, search engine and fashion AI tagging, we focus on providing more personalized experiences to help users Look Good, Do Good and Feel Good. Our core expressions: 1. Conscious shopping marketplace with close to 90 live and signed brands - We champion sustainable/ethical, stylish and independent brands from Asia Pacific and beyond to conscious shoppers and those who have a curiosity for conscious shopping - Initial core focus includes women fashion & accessories and lifestyle, with more verticals to be added 2. Gamified, shoppable Lookbook and Lookbook Editor that unleash the inner stylist in our user - Lookbooks are gamified fashion collages that a user can put togethe...