SPECTAL

Were a boutique creative agency connecting youth, culture, and brands through Experiential marketing | Brand solutions | Live entertainment. We do this by creating immersive, memorable, innovative experiences for young audiences across India. In campuses of all sorts and sizes, in big cities and small towns, with mainstream entertainment and niche subcultures across all sorts of youth touchpoints. Our journey began by managing The Local Train, which is now one of Indias biggest bands. Along the way, we also started working with When Chai Met Toast, making both these bands a seminal part of the Indian music scene. Weve now taken our experience and refined our focus to shaping pop culture more holistically through programming, production, and brand experiences. Our strengths and skills are end-to-end, with some or all aspects coming into play for various projects. For brand experiences: Strategy for where you can go and what you can do | Youth culture integration | End-to-end...