Sterling Bosh

It was a crisp winters morning, many moons ago, when two companies were registered on the same day at the same hour. They were very much alike. Both targeted the same market, both had stellar management, both had ambitious CEOs. Recently they were both involved in a major acquisition deal. They were still very much alike. Both had great customer service, both had an excellent product, both had a great sales team, and both even used the same marketing agency. But there was a difference. One of them was double the size, and the other one was being bought out by them. What made the difference? Have you ever wondered, as I have, what makes this kind of difference? It isnt a native intelligence or talent or dedication of an individual. It isnt that one management team wants success and the other doesnt. The difference lies in who each person knows and how he or she makes use of those connections. And that is why we are introducing Sterling Bosh to you. For that is the whole purp...