Tasva | Aditya Birla Fashion and Retail Ltd x Tarun Tahiliani

Tasva is a revolutionary brand that seeks to revolutionize the perception of Indian mens fashion by offering a blend of style and comfort, deeply rooted in cultural heritage and craftsmanship. In 2021, Aditya Birla Fashion and Retail Ltd (ABFRL) and renowned fashion designer Tarun Tahiliani came together to establish Tasva, combining innovation and tradition in the realm of mens celebration wear. Our vision at Tasva is to redefine ethnic wear by offering a fresh and exciting perspective. We aim to surprise and delight men who seek both elegance and comfort in Indian clothing. Whether its for grooms or guests, our ensembles redefine the experience of celebration by providing a new fit, a new approach, and a new sense of joy. Our goal is to revolutionize the traditional and fusion Indian clothing scene, making it a harmonious blend of comfort, style, and a modern outlook. Our mission is to provide a wide range of top-quality and sophisticated celebration wear for men at affordable p...