TMRC Impact - Narrative Acuity

In a difficult Chinese market foreign brands increasingly lose the pulse of customers: we decode target audiences emotional needs, motivations and sense of identity, to help brands strengthen a personal, emotional and cultural connection with people. Our expertise lies in using psychological, ethnographic and other insights techniques to effectively decode what drives peoples wants and needs, their perceptions, motiations and behavior. Then we apply deep insights to brand experience and creative communication development, with a phenomenally high market success rate. We work in China, selected SE Asian markets, and Europe

Insights,consumer psychology,branding,communication,qualitative research,china market research,ethnography,video editing,filmmaking,documentaries,consumer behavior,marketing research,narrative psychology,user experience,innovation,and creativity

Tmrc impact - narrative acuity operates in the Market research industry.

Tmrc impact - narrative acuity's revenue is 11m - 100m

Tmrc impact - narrative acuity has 11 - 50 employees.