Vista Grande

Vista Grande is an insights-driven consultancy advising some of the worlds leading companies on sales and marketing strategies. Our experience spans industries, channels, brick & mortar and eCommerce, for clients large and small. We are innovators who see the world broadly, connect the dots, and drive action from insight. Category Choice Architecture synthesizes segmentation, path to purchase, and decision trees into a holistic framework making each component more vital and meaningful. Brand Choice ArchitectureTM provides a blueprint to drive brand choice via meaningful and sustainable competitive advantage now and in the future. Package Choice ArchitectureTM tests new products, packaging, and...

Decision trees,shopper decision trees,consumer decision trees,shopper profiles,brand motivations,omni-channel,need-states,product substitutability,retailer strengths & barriers,millennial research,category roadmaps,category strategy,concept testing,package testing,aisle reinvention,new category development,path to purchase,shopper segmentation,natural foods research,purchase decision hierarchy,brand development,brand relevance,and market structure

Vista grande operates in the Market research industry.

Vista grande's revenue is 11m - 100m

Vista grande has 11 - 50 employees.