Vitana PLC

Vitana PLC, whose history goes back to 1958, is the first biscuits and industrial bread producer in Iran and one of the best loved brand names in the country. Vitana Public Joint Stock has been traded in Tehran Exchange Stock for more than fifty years. Today Vitana is the market leader in baby biscuits with brand name of Madar and ready-made rusk bread with brand name of Vitana Sokhari. Besides, Vitana has significant share of Iranian confectionery market with its wide span of products including cracker biscuits (Chayoti), cream and bran biscuits (Gold Wheat and Tivica), wafers (Domica and Lucky Roll), Cakes (lucky cake), toffees, chocolate candies and chewing gums. Main subsidiaries of Vitana Holding are Shirin Tam Larestan Co., Shahdingum Co. and Vitana Distribution Company. Moreover, Vitana is cooperating with two major names of distribution in Iran, Behpakhsh and Alborz and also with more than a hundred sales agents in all over the country. Vitanas Mission is to protect the c...