Viv Higher Education

Viv Higher Education is a Boston-based, woman-owned full-service marketing agency for colleges and universities. Specializing in strategy, creative asset development, and media campaigns for enrollment-focused initiatives, we implement best practices in pre-college, undergraduate, graduate, and non-credit marketing, lead generation, and conversion. We put strategy first and reach the right audiences. We are experienced in marketing to a wide range of unique audiences, including high school students; Latinx, military, LGBTQ+, and international students; and online learners. We emphasize research-driven value propositions in the right places to increase leads, applications, and enrollments. We know how to collaborate in complex and matrixed university environments. We understand the priorities of faculty, administrators, employers, communities, alumni, and other higher education stakeholders, and pride ourselves on our ability to facilitate win-wins that result in strong outcomes f...