Zupps (Automotive Holdings Group QLD)

Here at Zupps, were proud of our long heritage in the automotive industry in South-East Queensland. Since opening our first dealership (a VW dealer in Ipswich back in 1948), weve made sure that our passion for the cars we sell has been matched by our passion for exceeding customer expectations. The iconic yellow elephant symbol has become synonymous with the Zupps brand in Queensland and is a result of an elephant race on Ipswich Show Day in 1960. John Zupp (our original founder) entered his elephant adorned with a big yellow rug with Zupps written on the side. On seeing this elephant, he liked the idea and decided to use it as his company logo. Our yellow elephant logo has grown to become one of the most recognised logos in the Australian motor industry. In 2007 we became a part of something even bigger when we joined Automotive Holdings Group (AHG), Australias largest automotive retailer group. AHG has 180 franchises at over 115 dealership locations across Australia and New Zea...